The Global Marketing Show
Connecting the Global Business Community - Show #43

Connecting the Global Business Community - Show #43

July 7, 2021

Max Sutherland, President & CEO of World Trade Center Atlanta, recognized at an early age that global businesses have influence and power to make positive change. 

Rather than pursuing a diplomatic career as he planned, he rose in global positions at Citicorp, Chase Manhattan, KPMG, and more. 

In his current role at the World Trade Center in Atlanta, he sees the opportunity to bring the fractured global business community together and offer training to new entrants.  His stories are fascinating. 

Keep an eye on this guy!

 

Connect with Wendy - https://www.linkedin.com/in/wendypease/

Connect with Max - https://www.linkedin.com/in/maxsutherland/

Music: Fiddle-De-Dee by Shane Ivers - https://www.silvermansound.com

Communicating Clearly in English - Show #42

Communicating Clearly in English - Show #42

June 30, 2021

Mollie Ring, Principal at Dialogic Solutions, knows that good writing in English is simple, evergreen, clear, concise and conveys your message. 

An added bonus -it’s also easy to translate! 

Her stories of working with entrepreneurs in 13 countries in Central and South America is fascinating as she talks about the similarities and different obstacles they face in growing their businesses in the various countries.

 

Connect with Wendy - https://www.linkedin.com/in/wendypease/

Connect with Mollie - https://www.linkedin.com/in/mollie-ring-44825212/   

Music: Fiddle-De-Dee by Shane Ivers - https://www.silvermansound.com

Former Cigna Chief Brand Officer talks Global Marketing - Show #41

Former Cigna Chief Brand Officer talks Global Marketing - Show #41

June 23, 2021

Stephen Cassell has a distinguished career in global marketing working for and rising up through the ranks of Cigna, JP Morgan, and HSBC. 

Hear about his fears, how he got his first position in global marketing, avoiding mistakes, and suggestions he has for communicating globally while managing a brand.

 

Connect with Wendy - https://www.linkedin.com/in/wendypease/

Connect with Stephen - https://www.linkedin.com/in/stephenacassell/

Music: Fiddle-De-Dee by Shane Ivers - https://www.silvermansound.com

Hot Ideas and Expert Global Teams - Show #40

Hot Ideas and Expert Global Teams - Show #40

June 16, 2021

Chris Salazar recently started as the VP of Commercial marketing at Fluke Health Solutions, a global medical device and services company. 

They lucked out in hiring him as he brings strategic thinking about digital marketing and knowledge about building global teams.

Listen to his ideas and learn how the company successfully pivoted their sales during Covid.

 

Connect with Wendy - https://www.linkedin.com/in/wendypease/

Connect with Chris - https://www.linkedin.com/in/csalazar/

Music: Fiddle-De-Dee by Shane Ivers - https://www.silvermansound.com

Global Exhibits Can Bring Business! - Show #39

Global Exhibits Can Bring Business! - Show #39

June 9, 2021

Stephan Murtagh is the Exhibition Guy, a specialist who uses triscadecaphobia and 3+4+6 to show people how to turn wasted exhibiting into successful events. 

Hear the suggestions he makes to clients to improve their results and how to connect in any country.

 

Connect with Wendy - https://www.linkedin.com/in/wendypease/

Connect with Stephan - https://www.linkedin.com/in/the-exhibition-guy/

Music: Fiddle-De-Dee by Shane Ivers - https://www.silvermansound.com

From $Multi-Billion Manufacturing to Entrepreneur - Show #38

From $Multi-Billion Manufacturing to Entrepreneur - Show #38

June 2, 2021

Cheri Williams-Franklin, CEO and Founder of Life Snapshot, gained experience as a product manager in huge, international companies where she travelled the world. 

Hear her recommendations on how to launch products internationally and about the vision she already has for global expansion of the Amazing company she founded - www.lifesnapshot.com.

 

Connect with Wendy - https://www.linkedin.com/in/wendypease/

Connect with Cheri  - https://www.linkedin.com/in/cheri-williams-franklin-mba-9b66151b/

Music: Fiddle-De-Dee by Shane Ivers - https://www.silvermansound.com

Bringing Global Experience from Snap-on Tools - Show #37

Bringing Global Experience from Snap-on Tools - Show #37

May 26, 2021

Rob Halverson, Sales Director at Quin Global Americas, built a career in domestic sales at Snap-on Tools which has large, international sales. 

He then moved to Quin Global to expand their business - both domestically and abroad.

Even without direct international sales, he’s “scrappy”, hardworking, smart, and understands the opportunity for global sales. 

Listen as he explains how he plans to build their global marketing.

 

Connect with Wendy - https://www.linkedin.com/in/wendypease/

Connect with Rob - https://www.linkedin.com/in/rob-halverson-2a7171106/

Music: Fiddle-De-Dee by Shane Ivers - https://www.silvermansound.com

Do You Fit the Stereotype? - Show #36

Do You Fit the Stereotype? - Show #36

May 19, 2021

Javier Romeu, Global Solutions Manager at CXC North America, has lived and worked all over the world. 

Through these experiences, he’s a master at quickly observing and learning cultural norms. 

Hear his descriptions of cultures and learn how to hire the right way in over 80 countries.

 

Connect with Wendy - https://www.linkedin.com/in/wendypease/

Connect with Javier - https://www.linkedin.com/in/javier-romeu-b3a3043/

Music: Fiddle-De-Dee by Shane Ivers - https://www.silvermansound.com

Right People, Right Product - Show #35

Right People, Right Product - Show #35

May 12, 2021

Jeffrey Smith, General Partner at SIP Global Partners, moved to Singapore six days after graduating from Brown University.

From there he moved to other jobs and countries and is now a VC investor focused on Japan. 

Listen to how he quickly assesses a company and then explodes them in global markets.

 

Connect with Wendy - https://www.linkedin.com/in/wendypease/

Connect with Jeffrey - https://www.linkedin.com/in/jeffreywsmithnextboston/

Music: Fiddle-De-Dee by Shane Ivers - https://www.silvermansound.com

Firearms - Selling Internationally - Show #34

Firearms - Selling Internationally - Show #34

May 5, 2021

Jeff Grody, CEO of EasyExport, is a regulatory and legal expert on selling firearms and parts internationally.

His activities bring him into contact with regulations in 82 countries.

Hear about how EasyExport helps U.S. exporters navigate the regulations safely.

A must-listen-to- episode for anyone exporting under ITAR or EAR controls.

 

Connect with Wendy - https://www.linkedin.com/in/wendypease/

Connect with Jeff - https://www.linkedin.com/in/jeffreygrody/ 

Music: Fiddle-De-Dee by Shane Ivers - https://www.silvermansound.com

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