April 21, 2021
Grace Preston, Director of International Sales at Optim LLC, has travelled the world as an international sales rep.
She understands that relationships in other parts of the world take face to face time.
She explains how to pick the right distributor for your company and how to navigate travel routes while having fun.
You’ll get to really like her when you hear about her favorite vacations!
Connect with Wendy - https://www.linkedin.com/in/wendypease/
Connect with Grace - https://www.linkedin.com/in/gracepreston/
Music: Fiddle-De-Dee by Shane Ivers - https://www.silvermansound.com
April 13, 2021
Wendy Pease, the regular host of The Global Marketing Show podcast becomes the guest as Andrea Heuston, CEO of Artitudes Design, podcast host of “Lead Like a Woman”, and author of the newly released, incredible book, “Stronger on the Other Side” hosts this week's episode.
Andrea graciously interviews Wendy about why she wrote “The Language of Global Marketing – Translate your Domestic Strategies into International Sales and Profits”. They talk about black-market Frosted Flakes, living in Taiwan, funny mistakes in translation and other stories from the book.
Listen in as the tables are turned and Andrea has Wendy laughing and talking.
Learn more about Wendy and the new book at www.WendyPease.com.
Connect with Wendy - https://www.linkedin.com/in/wendypease/
Connect with Andrea - https://www.linkedin.com/in/andreaheuston/
Music: Fiddle-De-Dee by Shane Ivers - https://www.silvermansound.com
April 7, 2021
Jamie Gelbtuch, Founder of Cultural Mixology, has a wealth of knowledge about cultures and the contexts that make interactions difficult.
Yet, by understanding the differences and learning how to “read the air”, you can be successful in understanding when a “yes” really means “no”.
This is a fascinating conversation about what types of cultural training make sense.
Connect with Wendy - https://www.linkedin.com/in/wendypease/
Connect with GUEST - https://www.linkedin.com/in/jamiegelbtuch/
Music: Fiddle-De-Dee by Shane Ivers - https://www.silvermansound.com
March 31, 2021
Bill Tung, International Expansion Advisor at Peaks Consulting, explains “revenge shopping”, the need for product adaptation in China, and about the Japanese “sucking teeth” reaction.
His background includes managing International Growth with Reebok, New Balance, Columbia Sportswear, and Rockport.
It’s always great to hear the path of a fellow Penn State Nittany Lion!
Connect with Wendy - https://www.linkedin.com/in/wendypease/
Connect with Bill - https://www.linkedin.com/in/williamtung-18/
Music: Fiddle-De-Dee by Shane Ivers - https://www.silvermansound.com
March 17, 2021
Scott Wilder, Head of Customer Engagement, Advocacy, & Community at HubSpot, is the perfect person to head up international customer engagement.
Listen to him share his funny experiences in making friends without sharing a language and hitchhiking experiences around the world.
Also, hear how he thinks about creating a plan for HubSpot on translating their global outreach and engagement.
Connect with Wendy - https://www.linkedin.com/in/wendypease/
Connect with Scott - https://www.linkedin.com/in/wilder/
Music: Fiddle-De-Dee by Shane Ivers - https://www.silvermansound.com
