November 25, 2020
He just wants a translation partner “who cares as much about the output” as he does and one who returns his calls.
Listen to R Elliot Holloway, the Senior Education Content Developer for Align Technology - the makers of Invisalign, as he shares stories about hiring an agency and trusting a distributor to do his translations.
And, learn about the connotative and denotative meanings of words.
Connect with Wendy – https://www.linkedin.com/in/wendypease/
Connect with Andy - https://www.linkedin.com/in/relliotthollowayiii/
Music: Fiddle-De-Dee by Shane Ivers - https://www.silvermansound.com
November 4, 2020
The Devil is in the Details, according to Michelle Safrit, global marketing and excel expert.
Hear about her journey in consolidating product information and messaging for Conitex Sonoco, a global manufacturer of specialty packaging.
Translation is not an afterthought - a purposeful mindset helps the project run smoother.
Hear her compliment Rapport International and how that team made it seamless! Thanks Michelle!
Connect with Wendy - https://www.linkedin.com/in/wendypease/
Connect with Michelle - https://www.linkedin.com/in/michelle-safrit-inbound-pro/
Music: Fiddle-De-Dee by Shane Ivers - https://www.silvermansound.com
October 28, 2020
Peaches and Coconuts. Americans are peaches and French people are coconuts.
Listen to this week's guest, Armand Adande, explain how this French analogy came to be.
With years of experience in opening markets around the world, Armand gives great recommendations on how to navigate cultures, read social cues, develop culturally adapted value propositions, and build a plan to launch successfully.
Connect with Wendy - https://www.linkedin.com/in/wendypease/
Connect with Armand - https://www.linkedin.com/in/armand-adande/
Music: Fiddle-De-Dee by Shane Ivers - https://www.silvermansound.com
October 21, 2020
Bill Kenney, a former competitive sailor once met the King and Queen of Spain and has visited more countries than the well traveled Joe.
He is the Founder of MEET and Soft Land Partners, both organizations that help companies expand internationally.
Listen to his fishing metaphors to get some tricks and tips on how to be successful.
Connect with Wendy: https://www.linkedin.com/in/wendypease/
Connect with Bill: https://www.linkedin.com/in/bkenney/
Music: Fiddle-De-Dee by Shane Ivers - https://www.silvermansound.com
October 14, 2020
What do you do when a Chinese woman in Taiwan drops a half an egg on your noodles?
Find out in this episode featuring Stephanie Fuccio of HearShare Productions - a US expat who has lived in China, Taiwan, Vietnam, Japan, Malaysia, the UAE, Turkey, and Germany.
She gives advice on what markets to enter and how to handle cultural differences and not knowing the language.
Connect with Wendy - https://www.linkedin.com/in/wendypease/
Connect with Stephanie - https://www.linkedin.com/in/dstephfuccio/
Music: Fiddle-De-Dee by Shane Ivers - https://www.silvermansound.com
October 7, 2020
Today's episode features Randi Roger, an expert in global marketing.
Want to build negative feelings with your international partners? Just tell them “English is the international language”.
In this podcast, Randi Roger eloquently explains how she managed global communications and reflects back upon how it could have been improved.
It’s interesting to hear talk about the opportunity costs of not translating.
Connect with Wendy - https://www.linkedin.com/in/wendypease/
Connect with Randi - https://www.linkedin.com/in/randi-roger/
Music: Fiddle-De-Dee by Shane Ivers - https://www.silvermansound.com
