The Global Marketing Show, hosted by Wendy Pease at Rapport International, helps growth-minded marketers expand into international markets and boost multilingual lead generation and revenue. Each episode features experts from industries like medical devices, industrial manufacturing, consumer brands, government, and education sharing real-world lessons on how to go global the right way. Discover actionable strategies for translation, localization, transcreation, and cultural adaptation, plus insights on the technologies, workflows, and quality standards that drive global marketing success. Whether you manage global campaigns, oversee multilingual content, or lead international sales, this podcast is your guide to building a brand that connects across languages and cultures.
Episodes
Wednesday Apr 27, 2022
Wednesday Apr 27, 2022
Dr. Gregory D. Hess, President and CEO of IES Abroad, took the position right as Covid started.
With clarity on their values focused on academics, safety, and diversity, and by keeping close tabs on global events, he opens opportunities for students to study abroad for a deep intercultural experience.
The best benefit – the students are exposed to different cultures and experiences that give them power to deal with ambiguities.
In this episode, we also talk about his research and publications on how conflict/war affects economic growth.
He believes that by offering opportunities for students from around the world to develop relationships, IES Abroad encourages cooperation instead of conflict.
With his experience as a federal economist, a college professor, and non-profit executive, he’s fascinating to listen to.
Links:
https://www.studyabroadfoundation.org/
https://www.theamandagorman.com/ - Amanda Gorman is the youngest inaugural poet in U.S. history, as well as an award-winning writer and cum laude graduate of Harvard University who studied abroad through IES Abroad.
Connect with Wendy - https://www.linkedin.com/in/wendypease/
Connect with Gregory - https://www.linkedin.com/in/gregory-hess-653a627/
Music: Fiddle-De-Dee by Shane Ivers - https://www.silvermansound.com
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