The Global Marketing Show, hosted by Wendy Pease at Rapport International, helps growth-minded marketers expand into international markets and boost multilingual lead generation and revenue. Each episode features experts from industries like medical devices, industrial manufacturing, consumer brands, government, and education sharing real-world lessons on how to go global the right way. Discover actionable strategies for translation, localization, transcreation, and cultural adaptation, plus insights on the technologies, workflows, and quality standards that drive global marketing success. Whether you manage global campaigns, oversee multilingual content, or lead international sales, this podcast is your guide to building a brand that connects across languages and cultures.
Episodes
Wednesday Dec 23, 2020
Wednesday Dec 23, 2020
As the person who wrote the book on “LinkedIn Marketing in One Hour a Day”, Viveka Von Rosen knows her stuff.
In this episode, she has a lively discussion about what happened when she used machine translation for her Norweigian LinkedIn profile, her experiences with the French language, and then offers best practices on managing multilingual marketing on LinkedIn company pages and individual profiles.
Connect with Wendy - https://www.linkedin.com/in/wendypease/
Connect with Viveka - https://www.linkedin.com/in/linkedinexpert/
Music: Fiddle-De-Dee by Shane Ivers - https://www.silvermansound.com
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