The Global Marketing Show, hosted by Wendy Pease at Rapport International, helps growth-minded marketers expand into international markets and boost multilingual lead generation and revenue. Each episode features experts from industries like medical devices, industrial manufacturing, consumer brands, government, and education sharing real-world lessons on how to go global the right way. Discover actionable strategies for translation, localization, transcreation, and cultural adaptation, plus insights on the technologies, workflows, and quality standards that drive global marketing success. Whether you manage global campaigns, oversee multilingual content, or lead international sales, this podcast is your guide to building a brand that connects across languages and cultures.
Episodes
Wednesday Aug 18, 2021
Wednesday Aug 18, 2021
Dani Weinstein, Senior Director of Customer Community and Growth at Kaltura, knows how to build global communities - and he’s done so for the companies where he’s worked.
Strong online customer communities drive engagement as much as gathering regularly at the softball field.
It’s fascinating to hear him discuss what drives successful global communities - numbers of members, language, thought leaders and more.
“Yala yolo” - listen to this episode and learn what that means!
Connect with Wendy - https://www.linkedin.com/in/wendypease/
Connect with GUEST - https://www.linkedin.com/in/daniweinstein/
Music: Fiddle-De-Dee by Shane Ivers - https://www.silvermansound.com
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