The Global Marketing Show, hosted by Wendy Pease at Rapport International, helps growth-minded marketers expand into international markets and boost multilingual lead generation and revenue. Each episode features experts from industries like medical devices, industrial manufacturing, consumer brands, government, and education sharing real-world lessons on how to go global the right way. Discover actionable strategies for translation, localization, transcreation, and cultural adaptation, plus insights on the technologies, workflows, and quality standards that drive global marketing success. Whether you manage global campaigns, oversee multilingual content, or lead international sales, this podcast is your guide to building a brand that connects across languages and cultures.
Episodes
Wednesday Nov 18, 2020
Wednesday Nov 18, 2020
When you’ve worked across all the continents of the world and met all kinds of people, you get to know that people are the same everywhere.
Listen as we talk to Andy Korhonen, CEO at Takehill Partners, as he gives advice on how to enter the US market.
Use his advice to sell across countries, anywhere in the world.
Connect with Wendy – https://www.linkedin.com/in/wendypease/
Connect with Andy - https://www.linkedin.com/in/anttikorhonen/
Music: Fiddle-De-Dee by Shane Ivers - https://www.silvermansound.com
No comments yet. Be the first to say something!